Many of you probably have Google Analytics, or some sort of data tracking system, installed on your website. But here’s the million dollar question…
Do You Know How to Turn Your Data into Money?
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In this webinar, Brody Dorland and Jayme Thomason provide a crash course of the most popular web analytics program, Google Analytics, and show you how to read your data to help you with the following:
- Understand who your visitors are, how they found your site and what they did once they got there
- Make decisions regarding the architecture/organization of your website’s content
- Determine the effectiveness of your website’s content and modifications that may be needed
- Find out which website optimization efforts (landing page optimization, search engine optimization) need to be high on your priority list
- Prioritize your content development and overall online marketing efforts so that you’re only spending time on the activities that are producing results
- Track the overall ROI of your website and specific online marketing campaigns
If you have a program like Google Analytics installed on your website, but you don’t know how to read your data to help you achieve the items listed above, click play above.


[...] Continued here: Google Analytics Crash Course – April Webinar Recording | Allure … [...]
Great Webinar! For a beginner in the Analytics, like me, Brody brings clarity to the SEO concepts, he is so easy to listen to and to follow, he informs, he uses good examples, and most of all he always shares his knowledge very generously! It is a pleasure to attend his seminars! Thank you Brody and Jayme!
You rock Mariela! Glad you found it valuable… Now go put your new knowledge to work!!!